Campaigns
If you could see
THINK! campaign to warn drivers of the dangers of country roads. 60% of people killed on Britain’s roads die on rural roads, and new research shows many more drivers are…
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Campaigns
Morning after
Our Morning after campaign raises awareness of the risks of driving in the morning after a night of drinking….
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Campaigns
Helpful hazards
Our Helpful hazards campaign provides tips and advice on driving safely on country roads. The helpful hazards film takes common countryside sights (farm animals and agricultural equipment) and turns them…
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Education resources
Age 7 to 12
#Film
Film: First Journeys
…to stay safe. To download, click here which will take you to Vimeo’s website. From there, simply click on the ‘Download’ button. This video is also available with Welsh subtitles,…
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Education resources
Age 7 to 12
#Film
Film: Road ready? Expect the unexpected
…From there, simply click on the ‘Download’ button. This video is also available with Welsh subtitles, shown below. To download this version, click here again this will take you to…
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News1st March 2017
Double penalties for motorists using mobiles
…of the new penalties and the dangers of using mobiles while driving. The campaign will see adverts on billboards, radio and social media as well as a hard-hitting video in…
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News16th May 2018
CiTV star Sam Homewood fronts latest THINK! campaign to get children crossing the road safely
…time outdoors. Watch Sam Homewood’s video explaining to children how to cross the road safely Road Safety Minister, Jesse Norman, said: Britain has some of the safest roads in the…
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Campaigns
Is pushing your speed worth it?
…be withdrawn if you build up 6 or more penalty points. Rural roads – the facts On average, three people die each day on rural roads. In 2023, 67% of…
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Campaigns
Be the Mate who won’t Speed
Following an increase in the proportion of vehicles speeding in the first national lockdown, THINK! has relaunched a new campaign encouraging high-risk young male drivers to rethink their need to…
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Campaigns
THINK! Restart Activity
…the videos feature legendary football commentator Jonathan Pearce. To accompany these videos we have created a series of bitesize films tackling mobile phone distraction, speeding and drink driving targeting our…
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