Campaigns
Mobiles 2022
…as well as online video and paid video on demand. THINK! has a core audience of 17 to 24-year-old male drivers, who are four times more likely to be killed…
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Campaigns
Is pushing your speed worth it?
…be safe speeds. It will run across cinema, radio, digital audio, online video, and social media channels from January to March 2025. THINK! will also be re-running its range of…
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Campaigns
Travel Like You Know Them
…the Dutch reach. The campaign will run across video-on-demand, radio, digital audio, online video, social and out-of-home for six weeks from August 2023. We encourage partners to make use of…
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Story of THINK!
The UK government has been running road safety campaigns for more than 75 years. The Central Office of Information (COI) ran the government’s road safety campaigns until 2000, when THINK!…
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Education resources
Age 3 to 6
#Document
#Lesson plan
Tales of the Road
…navigate the workbook quickly and easily. It can be accessed and completed online, or can be downloaded, allowing progress to be saved and continued another day – perfect for children…
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Laws
Seat belts
The facts In a crash, you’re twice as likely to die if you don’t wear a seat belt. Drivers and passengers aged 17-34 have the lowest seat belt-wearing rates, combined…
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Laws
Mobile phones
…a crash. At 30 mph a car travels 100 feet in 2.3 seconds. The law It’s illegal to use a handheld mobile phone or similar device for any purpose when…
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News14th December 2018
THINK! Campaign urges young men to stop their friends drink-driving
…films will be broadcast online and on social media during the Christmas and the party season as well as at football grounds, on Spotify and in pubs. RAC road safety…
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News3rd December 2018
THINK! Christmas Drink Drive
…showing how mates go out of their way to look out for each other to ensure they don’t drink and drive. This content will run on social media and online…
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